1. Does your Unique Selling Proposition separate you from the competition?
2. Do you market what you sell?
3. Is your strategy based upon creating specific goals to be achieved?
4. Do you use “Voice of the Customer” to design your product/service offerings?
5. Is your Competitive Advantage aligned to your sales efforts?
At the strategic level, the answers to all the above questions are generally “NO”!
If you answered “YES” to any of these questions, you should sign up for your customized 480Strategy™ session.
Strategy must be developed with a purpose. Every company has different needs at different times. Sometimes those are dependent upon the company needs as a specific point in time, and other times competitive moves, customer buying preferences, and industry trends might necessitate a new strategy. While we customize all strategy sessions, we currently offer the following specific specialty one-day sessions:
You brought a wealth of knowledge and industry experience to our session.
Just a great session that inspired me to share the bigger picture, to develop trusting relationships, and to show humility.
After working with you, I told my boss after leaving our strategic communications session from our V.P. that I would like to serve on a strategic planning committee next year.
You brought a different twist to the standard paradigm.
I was intrigued by your strategic stories and knowledge gained through organizational involvement with businesses interested in going global. Your brief encounter has encouraged me to pursue a master’s degree in Global Management.
I just wanted to say the concepts and strategies I have learned from you have been irreplaceable.
Your information gave my ideas structure, a path from theory to practice. The best way I can describe it was lifting the fog in my mind to see the path forward. I now have to take the information and implement it.
Just a word of thanks for your very astute observations and meaningful suggestions for the improvement of our business plan. I was impressed with your ability to see the big picture. Further, your comments and recommendations ‘hit the bullseye’.
Wow, thank you is the least I can say. You were great, and I want to thank you for your honest and truthful nature, and I am very happy. Thank you once again for your extraordinary effort.
We appreciate your unusual ability to analyze our marketing objectives and action plan and respond so quickly with key diagnostic and remedial steps for us to implement.